Playson pens igaming cope with Serbian operator

In a transfer that strengthens its Europen attain, slots specialist Playson has inked a provide cope with Serbian odds feed supplier ExeFeed for its portfolio of omni-channel on-line on line casino video games.

One in all quite a lot of necessary milestones in 2021, the deal will see well-liked titles such because the wildlife-inspired Wolf Energy: Maintain and Win, Legend of Cleopatra: Megaways, and the just lately launched Ebook of Gold 2: Double Hit, straight built-in by the Belgrade-headquartered supplier. Playson’s immersive video games will go dwell throughout ExeFeed operator manufacturers, together with BetOle, NXBet, and LobBet, with the Serbian, German, and Montenegrin, respectively, on-line operators enhancing their respective video games lobbies.

Mutually helpful:

Commenting on the brand new partnership, Gross sales Supervisor for ExeFeed, Milica Popovic defined that over the course of this yr Playson‘s video games “have develop into much more thrilling, so partnering with the developer is a really sturdy transfer for each events.”

Popovic added that gamers who use their manufacturers have develop into accustomed to a excessive normal of leisure,” and agreements reminiscent of this one, permit them to proceed to fulfill the “bold aims” they set.

Continued development:

Over the previous few months, Playson has strengthened its footprint having secured “a variety of main offers” in Europe and past, most notably South America, whereas additionally elevating its product providing through new integrations and enhancing its workforce, which is unfold throughout Malta, Ukraine, UK and Greece, with “key strategic appointments.”

The Malta-based sport developer provides its modern content material to main iGaming operators and aggregators in additional than 17 regulated jurisdictions. Its 70-plus omni-channel on line casino video games are examined and authorized for Malta, Italy, Spain, Sweden, UK, and Romania, in addition to different regulated territories, and continues to broaden its footprint throughout the globe.

Skilled associate:

Along with its odds calculation specialization, ExeFeed additionally develops software program purposes for sports activities betting. Led by a workforce of execs who’ve amassed years of expertise within the betting business, the corporate is a dependable associate, offering its companies to on-line on line casino and betting manufacturers inside its Serbia house base in addition to in different European markets reminiscent of these beforehand talked about.

Playson Gross sales Director Blanka Homor said within the firm information launch, that ExeFeed has, by means of a premium portfolio of well-liked sportsbook and on line casino manufacturers, “constructed a powerful following in a string of regulated markets,” they usually can’t wait to see what their gamers consider their video games.

“We’ve reached a succession of necessary milestones in 2021 and look ahead to sustaining that momentum within the interval to come back,” Homer added.

MaxBet tie-up:

The collaboration follows Playson’s content material provide cope with gaming operator MaxBet Leisure Group Plc for its Romania-facing on-line on line casino model, MaxBet.ro. The settlement with the agency sees its presence expanded within the Balkan nation which can be thought-about to be a key market.

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